Expertise You Can Borrow
Advisory You Can Apply
Strategy You Can Follow
TAKING THINGS TO THE NEXT LEVEL MEANS REACHING FOR OUTCOMES YOU’VE NEVER HAD, BY MAKING MOVES YOU’VE NEVER MADE.
That’s enough to stall your progress, and why most business owners feel either:
“I have no idea how to even start.”
“I have so many good ideas, I can’t choose.”
“I know what I want, but not which steps to take.”
“I want to try something new, but I’m out of my element.”
YOU’LL GET SIMPLE, TANGIBLE STRATEGIES TO BREAK BUSINESS BARRIERS QUICKLY.
Getting started is easy, just choose how you want to go about it:
One on One Advisory Services
We’ll talk it out, fast.
Let’s hop on a call to work through your problem in real time, until we get it right. You’ll leave with easy actions that will move the needle quickly.
Marketing Strategy & Execution
I’ll manage it for you.
Don’t have time to execute on your own? I’ll put your plan in motion with the level of quality you’re looking for.
Group Coaching & Masterminds
Do it with support.
Gather for group coaching with other business leaders facing challenges just like you. Ask questions, offer support, and get unstuck together.
HI THERE! I’M ERIKA BRYANT, AND THE WAY I DO STRATEGY IS DIFFERENT…
It’s quick, nimble, immediate. Even after our first meeting, you’ll walk away relieved there’s someone “in it” with you, who has the expertise to get where you want to go as quickly as possible.
1. We hop on a call
You tell me what’s going on, where you want to go, and I listen.
2. We get to work
We’ll map out strategies and action items to solve your unique problem and get things moving.
3. You’ll get unstuck
Depending on your time, budget, and capacity, you can choose to have me roll out this plan for you, or I’ll happily coach you to do it yourself.
I’VE ALWAYS LOVED LEARNING AND HAVE A NATURAL KNACK FOR PROBLEM SOLVING.
That means I’ve spent the majority of my life consuming every strategic marketing resource out there, building a collection of tools and strategies I can leverage at any time. I’ve tried, failed, and succeeded countless times in the last 20 years – so I know exactly which resource to pull out to help you get unstuck… no matter the business challenge you’re facing.
I’ve spent the last five years specifically helping B2B service providers and other marketing experts reassess their businesses, create new revenue streams, and adjust their messaging and strategy to gain bigger market share – and now I want to help you too.
WHICH CHALLENGE IS TRIPPING YOU UP?
There are loads of factors that keep people stuck, and I help tackle them all. That’s why I always tell my clients, if you’re open to ideas and trying new things, you could end up at a really cool new place. If you’re ready to listen and leap, I’ll help you just like I did for these past clients…
Messaging
Problem: Client believed their messaging was ‘off.’
Solution: I helped them tell a better story so their people would listen.
Here’s how:
- Nailed down what they do and how they uniquely serve their clients.
- Mapped out their story using a proven framework.
- Showed them how to position their customer as the hero (instead of themselves).
- Advised them on how to use their new messaging on customer facing marketing materials.
Business Growth
Problem: Client had built revenue of 200K, but didn’t know “how to get from 200K to a million+.”
Solution: I helped them see a bigger picture and take actionable steps.
Here’s how:
- Identified which marketing and sales efforts were working, and how they could be scaled
- Spelled out where I saw low hanging fruit and holes in the current process
- Mapped out a new plan to execute
Positioning
Problem: Client didn’t know how to differentiate themselves in the market.
Solution: I helped them solidify new offers to identify and communicate their unique selling proposition.
Here’s how:
- Coached client to identify what makes their business strong and attractive to potential clients.
- Listened for the new, out-of-the-box “angle” they could emphasize.
- Created new messaging on the spot that they could build a larger strategy around.
Attention marketers and creatives: I don’t believe in gatekeeping expertise.
Join me for one-on-one coaching + masterminds designed to break through your rut.
Sure you crank out incredible work for your clients – but what happens when you find your business in a rut?! First, you relax, because you’re still totally BA and totally normal, and then you reach out to me for help.
My one-on-one coaching and group mastermind sessions are designed to coach fellow marketers to success. I’ve spent decades figuring out what works, and I don’t believe in keeping those solutions a secret. We’ll problem solve and make real, tangible strides together, and I’ll help get you paid for delivering solutions to your clients.
A FEW COMPLETELY FREE GOODIES THAT WILL HELP YOU AND YOUR BUSINESS THRIVE
You choose how you’d like to participate:
75 Business Journal Prompts
A PDF download full of questions to help guide your thoughts forward.
Business Mindset Mondays
A monthly mindset shift to help your life and business run more smoothly.
Join The Network on Slack
Gain momentum in your business by joining this thriving b2b community.
Are you ready to quit spinning your wheels in indecision and actually “get there”?
Piece of Cake Marketing is your guide to marketing and business advisory services that turn great ideas into actionable steps. We help you find (and keep) your customers so you can get back to focusing on the parts of the business you love.
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